So this all sounds great, but what kind of work does it require of you? Let’s chat about it! My goal is to make this all as easy as possible so we can all have a blast while providing great value and growing our businesses.
1. BASIC INFORMATION
The first thing I’ll need is some very basic information from you so I can finish up our registration page and Speakers page.
This information includes:
Once you give me the thumbs up that you’re in, I’ll send you a link where you can upload all this information super easily.
Next up is your presentation! This is a 35-40 minute pre-recorded presentation that is meant to be more friendly and casual than perfect and structured. We want our attendees to learn something great, while having fun in the process.
Please structure your content in a way that allows attendees to walk away feeling like they've really learned something, rather than a webinar format where they feel like they're missing something that they need to buy from you asap. I could list the things to refrain from to avoid that format, but I think we’re all pretty familiar
With that being said, you have your choice of the following presentation formats:
No matter what format you choose, you are free to use your presentation however you’d like in the future.
Your presentation should include great, actionable content. Here’s the suggested format:
A quick introduction
An overview of your topic
Where people go wrong with your topic and tend to overcomplicate it
Specific action steps
Up to a 3-minute pitch
Include questions for attendees to answer in the chat box throughout to boost engagement
Presentations are due by October 25th.e.
Along with each presentation will be a worksheet. There are a few reasons behind this:
They encourage people to take action, which increases value
It’s an easy way for viewer to take notes
We’ll be able to capture the email addresses of people interested in your topic, which you’ll receive after the event is over.
The content of the worksheet should follow along with your presentation and encourage attendees to take action. You are more than welcome to include links and a call-to-action at the end.
Like I said, this process is meant to be as easy as possible so you have a couple options. You can either:
Create the worksheet yourself, using your own branding. With this option, you’re free to reuse it in the future however you’d like.
Write out your worksheet contents and send it to me to be put into the summit’s worksheet template.
4. Summit TOOLKIT CONTRIBUTION
The Supported Photographer Toolkit will be a huge addition to the presentations we’re running. To make it even more valuable, I’ll ask each of you to provide one resource to add.
This includes things like:
Courses (big or small)
It’s totally up to you to decide whether you’d like to create something new or provide something you already have. While this isn’t required, it’s highly encouraged that you participate.
Anyone who does contribute a premium resource (aka not something you're giving away for free somewhere else) will get a 50% affiliate commission on sales, rather than 40%.
Information for these resources is due on October 25th. You'll receive a questionnaire to fill out closer to that time to make passing the information to me nice and simple.
The power of an online summit comes from a group of experts coming together for a single cause. The joint promotion that happens because of that is a huge benefit to everyone involved.
Because of that, everyone is encouraged to share on social media and to email their lists during the promotion period, starting on August 12.
You’ll want to share using your affiliate link so you can get in on the 40% commission that will come from any Toolkit sales (50% if you've contributed a premium bonus).
Swipe copy and graphics will be available shortly.
6. LIVE PARTICIPATION
And last comes participation during the week of the event. Since we’ll already have done the work of creating the presentations and extra resources, we’ll be able to sit back and relax for the most part!
All I ask is that you participate in the chat during your presentation slot and interact in the Facebook group throughout the week to help attendees stay excited and engaged.
While you are not required to attend the events of other speakers, it’s highly encouraged! We’ll be able to get some great discussions going about the topics being presented.