How to Set Up Your Pinterest Account in 4 Hours
In today’s blog post I am sharing the exact workflow I use to set up my client’s Pinterest accounts. I take one month to set up the account, and spend about an hour a week on the tasks listed below
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Let’s dive in!
Week 1 [2 hours]:
Ensure the account is a business account
Verify the website (do a quick search on Youtube for how to connect your website host, it takes a few minutes to do)
Enable rich pins (put in the URL of a blog here, this step is super quick and enables your pins to perform better and show more information on Pinterest)
Have a profile pic that is a clear picture of your or your logo - make it as personal and inviting as possible + also a profile description that uses keywords and a call to action… for example wedding and engagement photographer based in Brisbane QLD. Browse my recent work here: www.website.com/blog
URL - I will ensure that the profile URL is on brand not a random bunch of numbers and letters…. For example my pinterest url is : www.pinterest.com/withhannahmurphy
I will then create about 15 boards. These boards include a keyword board name, board description and 20 pins that are keyword rich of other peoples + their own pins. Want to learn how to do this? Use this Pinterest Course that I recommend highly
Apply for group boards. This is a board on Pinterest where multiple people collaborate to increase each other’s reach
Set up tailwind account: this includes a pinning schedule, board lists and joining tailwind tribes
Once all those steps are completed I then schedule out their content and other people's content for the month ahead (approx 10 of other peoples and 10 of theirs a day)
I also ensure I add their content to Tailwind tribes as I’m scheduling it out
Schedule their content/other people's content for the month ahead
Add to tailwind tribes
Set up a smartloop
Make any secret boards public that I was preparing in the 1st week
Add board covers
Select 5 featured boards in the settings
There you have it, that is the basic version of the process I use to set up new client accounts. If you want to DIY your own account, I highly recommend Kathryn Moorhouse’s course: The Pinterest Gameplan as it goes very in depth into these steps and exactly what they do for your account.